Think creating videos for use on social media is expensive or time-consuming? Not always! Here are five creative ideas for video that you can make quickly and affordably — even with just your smartphone.
1. Behind-the-scenes footage
Give your audience a peek into your workspace, your process, or your team’s day-to-day. It’s authentic, relatable, and easy to film with a few quick clips.
2. Answer FAQs
Turn your most-asked customer questions into short videos. You’ll save time answering the same things — and show off your helpful personality at the same time.
3. Customer testimonials
Ask a happy customer to record a 30-second video (or do it for them if they’re local). Video testimonials add a lot of trust and credibility.
4. Product or service demos
Show how your product works or walk through your service step-by-step. A demo video helps people feel more confident about buying.
5. Share tips or how-tos
Quick educational videos (like “3 ways to use this product” or “how to prepare for your first session”) offer real value and show your expertise.
💡 WEBSITE INSIGHT: Add videos to your homepage, product or service pages, or “About” page. A short, well-placed video can be just the thing that compels your visitor to reach out.
