In this episode of Marketing Made Easy by Jottful, Vanessa Salvia, a versatile writer with years of hands-on experience as a journalist, content creator, and marketing strategist, helps us understand what practical actions we could (and should!) be taking as business owners to optimize SEO.

Elayna Alexandra has been a business owner for 10 years working with entrepreneurs, small businesses, and beyond. In this episode of Marketing Made Easy by Jottful, you'll learn important tips about how to find marketing help without making a full-time hire.

Learn how to differentiate yourself from the competition with Sheryl Green, Director of Communications for Hearts Alive Village . Here she details the benefits of incorporating giving into your business, how to select the perfect nonprofit partner, the different types of campaigns you can implement, and how to evaluate the success of your collaboration.

Finding it difficult to create fresh content for your website and social media? Trisha Winter, an experienced marketer and former chief marketing officer, shows us how to keep coming up with ideas for content.

Preston True shares practical advice about how you can use the StoryBrand method to clarify your messaging that will help you save time, close more sales, and be 100% confident in your marketing.

Five things we learned about how small businesses can profit with email marketing from Flourish + Grit’s email-marketing maven, Emily McGuire.