Does marketing ever feel like a black hole of waste and confusion? Preston shares practical advice about how you can use the StoryBrand method to clarify your messaging — so you can build a marketing-and-sales system that actually works.

EPISODE 2 | 32 minutes



After investing thousands of dollars with little results, Preston True grew tired of marketing that was self-centered, confusing, and mediocre. After reading a book that turns conventional marketing on its head, he implemented its simple framework that transformed his business by positioning his client as the hero and him as a guide. In fact, he fell so much in love with the system that he’s now certified in the framework, launched a small agency with his wife, and he’s here today to share how this framework will help you save time, close more sales, and be 100% confident in your marketing.

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