Sometimes marketing can feel like a crapshoot. Improve your odds measurably by avoiding these marketing blunders.
Video is especially good at capturing attention, inspiring engagement, building relationships, and getting people to take action. Here are five reasons you should start ramping up your video marketing.
An elevator pitch is an overview of your business you can use for networking purposes and any time you get asked, “What do you do?” Nail your elevator pitch and you’ll find yourself having more in-depth conversations about your business.
The words you use on buttons can have an outsized impact on the effectiveness of your website. Button language is an easy variable to test, so try a few different approaches and see what works best for you. Here are five strategies you can employ to create more clickable buttons.
We asked members of Jottful Community to share with us something they created that proved highly successful. Here are three case studies to inspire you!
You can see from analytics reports that your monthly website traffic could use a boost. Here are 5 things you could do to supersize your traffic.
Quirky holidays can be used to showcase your brand personality and drum up new business during seasonal lulls — without being overshadowed by your big-spending competitors.
There are so many decisions to make in your small business each day. Here are four places you can turn to use data to make better marketing decision.
Has the time come to engage a little professional help for your marketing? Here are the top five things to look for in your first marketing hire.
It’s been said that saying “no” can sometimes be the best “yes.” Learn five tips for setting healthy boundaries.