Tips on how to make your profile awesome
We thought we’d share some tips on how to make your profile as compelling as possible. Here goes!
1. Be sure to include an image.
Whether you upload a photo of yourself or your team, or you use your company logo instead, seeing an image does a lot to inspire trust. It’s just human nature. And profiles with images really stand out in search results.
2. Limit the number of services you provide and industries you serve.
Many of our customers prefer to work with people who have experience that is specific to their industry and the project they need done. They can be skeptical of those who claim they can do everything for everyone.
3. State what you offer and who you serve in the first paragraph.
Use your first paragraph to very clearly lay this out. This paragraph will be included in the snapshot that appears when people search the directory. And the snapshots are what sell people to visit your full profile. So make your profile’s image and first paragraph awesome.
4. Link to your website and social media profiles.
Since we don’t take a commission on referrals, we have no reason to hide your website address and social media profiles. Take advantage of this! We visit websites to help us decide who to refer to our customers — and you can also get business from people who just find your profile and contact you directly. It’s all more marketing exposure for you.
5. Have a good website.
We send your profiles to our customers when they ask us for referrals — and our customers will peruse your website. We might be biased as a website company, but we do prioritize those that have professional websites.
We hope you find this helpful!