Marketing Made Easy video and podcast cover art

Marketing Made Easy by Jottful is an original video series and podcast for small business owners, entrepreneurs, and freelancers.

In each episode, we hold practical and fun conversations with people who know a thing or two — or three! — about how to get more customers for your business.

Co-hosted by:

  • Dawn Verbrigghe, Jottful’s founder & CEO, former business-school professor, and marketing veteran
  • Natalie Bruno, Jottful’s Customer & Business Development Lead, certified people person, and counselor to small business owners seeking advice for their website and marketing challenges

Would you like to watch the next episode live, as a member of our “studio” audience? Learn more >


EPISODE 1 | 3 SEP 2020
34 minutes

Emily tells us that for very dollar your business invests in email marketing, you can expect to see $38 in return. It’s the highest ROI marketing channel. What could you be doing to take advantage of it?

Emily McGuire is the Owner and Chief Email Marketer at Flourish & Grit: an email marketing and automation studio.

She helps businesses uncover hidden revenue in their email lists by pairing a business’ unique customer journey and high-converting copywriting.

With lessons learned over a decade in tech and e-commerce, sending thousands of email campaigns, and earning clients over $80 million in email campaign revenue, Emily loves sharing the time-tested strategies of email marketing done well.

You’ll typically find Emily with a cup of coffee in hand because #momlife. When her head isn’t in her laptop, you can find her chasing her toddler, reading a book or binging trashy TV.

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