This post was written by Thomas Kirby of Blue Sky Photography, a Troy, Michigan-based photo studio that specializes in product, industrial, and portrait photography. Blue Sky Photography is a member of Jottful Community, where we connect small business owners with the best local experts for their website and online [...]
This post was written by the team at Blue Sky Photography, a Troy, Michigan-based photo studio that specializes in product, industrial, and portrait photography. Blue Sky Photography is a member of Jottful Community. Not all photographers are created equal. But, if you've decided you need a professional photographer, [...]
The tips in this post come from Justin Krakenbuerger, a Greece-based writer, researcher, and speaker on new technologies, including blockchain and the decentralized web. Justin is a member of Jottful Community. Google Calendar is a free tool that comes included with your personal Gmail address or GSuite [...]
This post is courtesy of Bruce Adams, a Jottful Community member and Illinois-based content writer with deep experience in the promotion and marketing of music and culture. An email newsletter is an excellent way to directly communicate with customers and prospects; there are no algorithms to filter [...]
This post is brought to you by Emily McGuire, owner and chief email marketer at Flourish & Grit, an email marketing and automation studio — and a member of Jottful Community. Want more email marketing advice? Check out Flourish & Grit's email marketing courses, checklists, and guides. [...]
This post was written by Annie Gough, a freelance writer specializing in story-focused content and a member of Jottful Community. Annie has experience writing for the automotive, healthcare, and non-profit industries. Freelancers are, in a lot of ways, like small businesses. They are trying to promote their [...]
Getting a booth at a festival or tradeshow this fall? You may be surprised what you could negotiate into your sponsorship agreement. Sales reps for these events often have little room to negotiate on price, but they can more easily throw a freebie or two into your sponsorship package. Here [...]
An Ideal Customer Profile is a small but mighty tool. Referring to a single-page document, you and your team can align on a number of things, from the products you sell to how you reach and serve your customers. Here are five decisions your Ideal Customer Profile can help you make. [...]
A brand voice is a way of communicating that is distinct, consistent across all media (no matter who is doing the speaking or writing on behalf of your company), and relevant to your audience. You can reflect your brand voice both in the topics you discuss and the words you [...]
With 630 million professionals using LinkedIn to generate business, strike partnerships, and find jobs or talent, it’s essential that your profile be appealing to relevant viewers. We’ve analyzed hundreds of LinkedIn profiles and have summarized here five things the very best LinkedIn profiles share — and that you can [...]