We’d like to introduce you to Scout, our new mascot here at Jottful! Believe it or not, this mascot has been a year in the making. We thought we’d share five key steps in the process we went through because these steps can be applied to any branding project.
Are you self-employed or a small business owner? Need a website but don't know where to begin? You're not alone! This article demystifies the process of getting a website for your business.
When your brand is differentiated, you can better attract the right new customers for your business. How can you put your brand in a category of its own? Here are six ways you might differentiate your business.
Did you know YouTube is the second largest search engine, after Google? YouTube presents an enormous opportunity for small business owners to reach new audiences.
If you’ve often shared infographics but didn’t think they were practical for your business, think again. Here are six clever ways you can use them in your business.
Public speaking is one of the best ways to connect with your market. And in a world where virtual speaking events are becoming more and more popular, it's important your presentation slides hold the attention of your audience!
Odds are, you send about 40 work emails each day. That’s 40 opportunities to market your business through your email signature. Don’t miss the chance to nab an extra appointment or sale!
Sales, marketing & business development partnerships (to get new customers) can be tricky. Read these tips before you enter into a new partnership.
Landing an interview on your local tv or radio station can give your business an instant sales jolt. It’s especially valuable if you’re working to generate some brand awareness. Here are five strategies you can employ to improve your odds of garnering some local media exposure.
If you’re one of the 44% of small businesses that don’t have mobile-friendly website, now is the time to make the leap. A mobile-friendly website should be the linchpin of your online presence.