No one likes to hear complaints — but they’re actually a gift. Negative feedback shows you where to improve and gives you a chance to wow a customer with your response. Here’s how to handle it like a pro. 1. Respond quickly A prompt reply shows you care. Whether [...]
We all know marketing is essential for creating customers, but it also has a role to play in keeping those customers. Providing a valuable service well and consistently is essential to keeping customers happy, but small businesses that surprise them with these fun and inexpensive customer appreciation ideas will positively delight, especially during this holiday season!
Positive customer reviews can swing buyers to your side and also help you show up higher in search results. Here are five tips to get more reviews.
Most of us prefer to buy from local businesses and that is especially true when a local business supports the organizations that matter most to us.
Personalized marketing (also known as one-to-one marketing) has been shown to deliver better results. Here are five things small businesses can do.
You’re in business to serve. Whether you call them customers or clients, they are people on the other end who benefit from your product or service.
Everyone knows it's much less expensive to retain your current customers than it is to find and win new ones. So how can you keep your customers engaged with your business?
Five creative ways to thank the important people in your business’s life this holiday season: your customers; partners; supporters; and community.
During the holidays, one thing on your list may be picking a gift to send your clients. Here are five great ideas to get your creative juices flowing!