How to succeed on social media — despite the constant platform changes
Deirdre Tshien has built multiple successful businesses, across two continents, by cracking the code on social media. She's been through all the social-media platform changes (ALL. OF. THEM.) and, more importantly, figured out how to rise above these changes to find new customers and clients. Learn: how social-media platforms evolve and what we need to successfully market our businesses on them.
5 reasons you should use video in your marketing
Video is especially good at capturing attention, inspiring engagement, building relationships, and getting people to take action. Here are five reasons you should start ramping up your video marketing.
A podcast pro shares how podcasting can grow your business
Hernan Sias, co-host of the Business Bros Podcast, describes podcasting as the new "let's get coffee." In this episode, Hernan shares how podcasting can benefit businesses of any size — regardless of whether you sell to consumers or other businesses. Hernan demystifies the entire process: from booking guests strategically and recording a quality show to promoting your content and using it to supercharge your business.
The 5 deadly sins of small business marketing
Sometimes marketing can feel like a crapshoot. Improve your odds measurably by avoiding these marketing blunders.