Making sure your brand is used frequently and consistently is key to making it memorable. And every touchpoint with your would-be customers is an opportunity to build your brand.
Here are five places where you can make your brand show up today.
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1. Signage and decor
Whether it’s your colors, logo, or straight-up wacky style, make sure your workplace reflects your business’s brand personality.
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2. Email signatures
You and everyone on your team should incorporate your brand into your email signatures. Add your logo, use your typefaces, splash out with some color — or even go crazy and try an animated GIF.
For more inspiration, read our blog post, 5 tips for an effective email signature.
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3. Work attire
Everyone on your team makes a brand impression. If your business has a dress code, make sure it reflects your brand style and includes elements such as the logo and color scheme.
If you don’t have a dress code, consider getting your team some company swag!
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4. Posts
All your everyday update channels — from your social media accounts to your video and podcast channels — should consistently represent your brand. Every post, every channel.
💡 WEBSITE INSIGHT: Of course, your website blogs need to showcase your branding, too!
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5. Marketing materials
Finally, it probably goes without saying that your brand should be reflected on all your marketing and advertising materials — both online and offline. But, hey, why not do a quick double-check to make sure it is?