5 examples of social proof that works
People love to “shop small,” but they also need to know your business is credible, your service is commendable, and your products are high-quality.
People love to “shop small,” but they also need to know your business is credible, your service is commendable, and your products are high-quality.
You’re in business to serve. Whether you call them customers or clients, they are people on the other end who benefit from your product or service.
We've seen success on LinkedIn. So we're sharing the tactics we’re using to get exposure for our content. Steal these ideas! :)
The ultimate confirmation that your marketing is delivering results for your business comes when prospective customers are lining up to get what you have to offer. But how can you be sure specifically which marketing channels and campaigns are working best?
Check Facebook Insights to see how many people are engaging with your small business's content. Then try these five strategies to increase engagement.
A brand style guide is a nifty little document that makes it much easier to be consistent — by putting all your brand elements in one place. This is what you need.
Virtual events, including webinars, can be content-marketing goldmines. Save time and money by reformatting your content and using it in these five ways.
The words you use on buttons can have an outsized impact on the effectiveness of your website. Button language is an easy variable to test, so try a few different approaches and see what works best for you. Here are five strategies you can employ to create more clickable buttons.
How can you get your business noticed — without breaking the bank? Here are 5 tips.
Plum out of ideas for social media posts? Here are five posts you can schedule and publish THIS WEEK.