At Jottful, one of our favorite ways to meet prospective customers is through public speaking. In particular, we love, love, love delivering educational talks about small business marketing (but this probably does not surprise you!).
We all know marketing is essential for creating customers, but it also has a role to play in keeping those customers. Providing a valuable service well and consistently is essential to keeping customers happy, but small businesses that surprise them with these fun and inexpensive customer appreciation ideas will positively delight, especially during this holiday season!
One of the best ways to drive traffic to your website or place of work is to write great content. But don’t treat this content as hidden advertising; use it an opportunity to build trust with your audience.
While not a strict requirement, having a website can be advantageous for both the loan application process and your business as a whole.
These small details make your website as close to a friendly face-to-face interaction as possible: professional, yet approachable and real.
Social media contests are quick and low-cost ways to engage followers, spread the word, and capture contact information. Here are 5 ideas to get started!
During and after company hours, your space can be put to work for your small business. Here are five creative ways to use your space so you can reach out to the community and create positive associations with your brand.
Does it ever feel like you and your graphic designer are speaking completely different languages? Here are five terms designers commonly use and that you, as a small business owner, can employ to more effectively communicate with them.
Brand consistency is especially important on social media, where you’re posting fresh content all the time. These are our five top tips & tools.
Whether it’s an email subject, a blog post headline, or an article title, writing a pithy intro is essential to enticing your reader to move forward and dig in.