5 tips for an effective email signature
Odds are, you send about 40 work emails each day. That’s 40 opportunities to market your business through your email signature. Don’t miss the chance to nab an extra appointment or sale!
Odds are, you send about 40 work emails each day. That’s 40 opportunities to market your business through your email signature. Don’t miss the chance to nab an extra appointment or sale!
If you’re not using video yet, it’s time to get on board that train: businesses that use video grow revenue 49% faster than non-video users. Writing a script and editing video can be intimidating and expensive.
If you haven’t prepared one before, we recommend taking an hour to pull together an Ideal Customer Profile for your business. A one-page Ideal Customer Profile will help you make decisions about everything from the services and products you offer to the words you use to talk about them.
Still using a photo someone took of you on their phone, with your friends awkwardly cropped out of the scene? Whether it’s for a journalist, your website, a conference agenda, or your social media profiles, sometimes you just need a great-looking, professional headshot.
We all know that humor brings joy to our lives, diffuses tense situations, and helps us bring perspective to just about everything. Humor also makes us more open and more likely to engage. So, how can you add more humor into your marketing?
It can be hard to grab the attention of passersby. Here are five affordable and fun ways to get your store noticed, so you can turn your window shoppers into customers.
If you’re one of the 44% of small businesses that don’t have mobile-friendly website, now is the time to make the leap. A mobile-friendly website should be the linchpin of your online presence.
One of the most visited pages on any website is the About page. People go there to learn more about your organization, what you do, and how you can help them.
When is the last time you researched something online, then purchased it in a store? Shoppers increasingly move fluidly between the sidewalk and the web. Indeed, by 2022, the internet is expected to influence 41% of in-store sales.
Getting a booth at a festival or tradeshow this fall? You may be surprised what you could negotiate into your sponsorship agreement.