Affordable Marketing Tips
Sharing strategies & ideas to help your business succeed.
“LinkedIn’s cutest accountant” shares how he uses marketing to build a more profitable business
Michael Eckstein is a one-man show, delivering “artisanal, grass-fed accounting and business advice.” Learn how Michael uses marketing (and his copywriting superpower) to build a more profitable business, not just a bigger one. He’ll reveal the system that drives his success and the missteps he made along the way — including how he gave up on LinkedIn twice before finally seeing traction.
How one business recovered its pandemic losses & doubled its sales by radically altering its marketing
When the pandemic hit, the design agency CM2 Media lost an alarming 80% of its retainer revenue overnight. The owner, Mark Chyz, knew the business had become complacent and needed a transformative approach to business development. Learn the tactics Mark employed to not only recover all that lost revenue, but to grow the agency to double its previous size.
The resolute creativity one salon owner used to explode revenue despite a pandemic
Nikita Montgomery's "urban beauty oasis" opened a few short months before the Covid-19 pandemic forced business closures. But Niki deployed an Instagram marketing strategy that now drives 90% of the salon's revenues. In this episode, you'll learn how Niki built her online audience and drives appointment bookings.
How one professional went from networking to million-dollar business
Cynthia Hackler Flynn is the founder and managing partner of Hackler Flynn & Associates, a Southern California based employment defense law firm. In this episode, you'll learn the process Cynthia went through to get out of the networking game and build the sustainable growth engine that now delivers millions of dollars in annual billings.
6 ways to get more customer reviews
Positive customer reviews can swing buyers to your side and also help you show up higher in search results. Here are five tips to get more reviews.
Building a service business from not-so-cold conversations
Manuel Valencia started his marketing agency when he became a stay-at-home dad. Manny needed the business to be something he could do in the 90 minutes each day that his youngest daughter went down for her afternoon nap. In this episode of Marketing Made Easy by Jottful, you'll learn how he grew the business to the point that his risk-averse wife joined him.