Marketing doesn’t have to mean spending thousands of dollars on slick campaigns or hiring a fancy agency. For local businesses, some of the most effective marketing tactics are also the most budget-friendly. Whether you’re just getting started or looking to grow on a lean budget, here are five tactics that [...]
How can you get your business noticed — without breaking the bank? Here are 5 tips.
We’ve analyzed hundreds of LinkedIn profiles and have summarized here five things the very best LinkedIn profiles share — and that you can emulate!
Can you feel the patriotic spirit? Here are four fun Fourth of July marketing ideas to get your business ready to celebrate!
We all know marketing is essential for creating customers, but it also has a role to play in keeping those customers. Providing a valuable service well and consistently is essential to keeping customers happy, but small businesses that surprise them with these fun and inexpensive customer appreciation ideas will positively delight, especially during this holiday season!
Checklist to make sure your brand is showing up everywhere. Because using your brand frequently and consistently is key to making it memorable.
A brand style guide is a nifty little document that makes it much easier to be consistent — by putting all your brand elements in one place. This is what you need.
One of the best ways to drive traffic to your website or place of work is to write great content. But don’t treat this content as hidden advertising; use it an opportunity to build trust with your audience.
It's not enough for would-be customers to be aware that your business exists. They need to LIKE it, too. So how do you get them to do that? Here are five tips to make your business likeable.
You can see from analytics reports that your monthly website traffic could use a boost. Here are 5 things you could do to supersize your traffic.