5 social media contests for marketing your small business
Social media contests are quick and low-cost ways to engage followers, spread the word, and capture contact information. Here are 5 ideas to get started!
The 3 categories your marketing budget needs
How much should you spend on marketing? Our three-category framework will change the way you think about marketing budgets.
5 steps to get started blogging
It can feel daunting to get started blogging. But it can also be so beneficial for your business! Here are practical tips to get started.
5 reasons to consider blogging
To blog or not to blog? How many times have you asked yourself that question? If you’re like most business owners, the answer is: many.
5 unconventional marketing ideas
Guerilla marketing tactics like these rely heavily on creativity — and they can be cheap. Here are some fun ideas inspire you.
5 ideas for keeping your website content fresh
Search engines (and humans!) love fresh content. What should you update? Here are 5 ideas for keeping your website content fresh.
5 must-haves in your ideal customer profile
If you haven’t prepared one before, we recommend taking an hour to pull together an Ideal Customer Profile for your business. A one-page Ideal Customer Profile will help you make decisions about everything from the services and products you offer to the words you use to talk about them.
5 super-attractive lead magnets
What content could you make that would drive visitors to your website? Here are five types of lead magnets you can use to attract new sales leads.
5 buzzy headlines you won’t believe
Whether it’s an email subject, a blog post headline, or an article title, writing a pithy intro is essential to enticing your reader to move forward and dig in.
Your business needs an audience
While you use social media to get your message out, you also want to be building up an audience that you own — not just rent. Learn why & how to do that.