5 simple marketing tips for a new year
New year, new opportunity to refresh your marketing strategy and seek new tactics. Here are five simple, quick, and effective ways to jumpstart your marketing in a new year.
New year, new opportunity to refresh your marketing strategy and seek new tactics. Here are five simple, quick, and effective ways to jumpstart your marketing in a new year.
Quirky holidays can be used to showcase your brand personality and drum up new business during seasonal lulls — without being overshadowed by your big-spending competitors.
The buyer journey starts when your prospective customer first learns about you and continues through and beyond the sale. Here are the stages.
The ultimate confirmation that your marketing is delivering results for your business comes when prospective customers are lining up to get what you have to offer. But how can you be sure specifically which marketing channels and campaigns are working best?
Nope, this is not an article about swag. Let’s get strategic — with five promotions and giveaways that drive brand awareness and make sales.
Five creative ways to thank the important people in your business’s life this holiday season: your customers; partners; supporters; and community.
People love to “shop small,” but they also need to know your business is credible, your service is commendable, and your products are high-quality.
You’re in business to serve. Whether you call them customers or clients, they are people on the other end who benefit from your product or service.
It doesn’t matter what their title is — every single one of your employees is a marketer for your business. Here are the five things your team members need to market your business well.
You can use your expertise to educate prospects and customers and better market your business. Oftentimes the only thing standing in the way of recognition of your expert status is visibility in the marketplace.