5 ways to acknowledge loyal customers
You’re in business to serve. Whether you call them customers or clients, they are people on the other end who benefit from your product or service.
5 opportunities to engage your customers
Everyone knows it's much less expensive to retain your current customers than it is to find and win new ones. So how can you keep your customers engaged with your business?
5 tips for fabulous business headshots
Still using a photo someone took of you on their phone, with your friends awkwardly cropped out of the scene? Whether it’s for a journalist, your website, a conference agenda, or your social media profiles, sometimes you just need a great-looking, professional headshot.
5 email marketing content ideas
Sending out regular emails but running out of things to write? Here are five email topic ideas to jumpstart your creative juices.
5 things to look for when hiring a marketing writer
A writer can produce lots of high-quality content for your business. But how do you find a great writer for your needs? Here are 5 tips.
5 graphic design terms small business owners need to know
Does it ever feel like you and your graphic designer are speaking completely different languages? Here are five terms designers commonly use and that you, as a small business owner, can employ to more effectively communicate with them.
5 ways to prove your expertise
You can use your expertise to educate prospects and customers and better market your business. Oftentimes the only thing standing in the way of recognition of your expert status is visibility in the marketplace.
5 ways to use humor in your marketing
We all know that humor brings joy to our lives, diffuses tense situations, and helps us bring perspective to just about everything. Humor also makes us more open and more likely to engage. So, how can you add more humor into your marketing?
Do you know who all your competitors are?
It might surprise you to learn who your would-be customers think are your competitors. Here's a way to find out.
5 lessons from past crises to strengthen your business
Every business hits rough patches — but there’s a lot to learn from them. Whether it was a global pandemic or just a bad quarter, past challenges can help you build a more resilient future. Here are five takeaways to keep in mind. 1. Flexibility is your superpower The [...]