Affordable Marketing Tips
Sharing strategies & ideas to help your business succeed.
Do you know who all your competitors are?
It might surprise you to learn who your would-be customers think are your competitors. Here's a way to find out.
5 fun ideas for sunny-day marketing campaigns
The sun is out, the weather is warm! Shake up your marketing with these summer-energy-powered campaigns.
Free design tools for non-designers
From blogs to social media to events, business owners are creating more content than ever. But we often don't have the budget to hire a designer for every task — and we're not sure if we can make professional-looking designs ourselves. In this episode, graphic designer Catrina Gardner will reveal all her favorite easy-to-use (and free!) tools for creating designer-quality content.
How to develop boldness as a business owner
Boldness, Fred says, is not something that's innate to the lucky few. Boldness can be taught. In this episode, Fred will share specific insights into how we, as business owners, can develop our own boldness and confidence.
Which sales personality are you?
The way we make purchase decisions informs the way we sell to others. And the way we sell to others is our "sales personality." Learn the four types of sales personalities — and how to use yours to your advantage.
How to grow your business without doing marketing
Matt Ward, author of "The High Five Effect," doesn't work past 1 pm. Nor does he work on Fridays. And he'll take four cruises this year. He's created the lifestyle of his dreams — without doing any of the tedious work often associated with marketing. Learn how he moved his business past the insecurity stage by building recurring revenue and cultivating referrals.